Just watched the last Norton antivirus advertising campaign in Japan. It’s crazy! they have created a super-heroe who represents the antivirus and many insignificant black monsters who represent the viruses. They are doing shows in some of the most important electronics shops in Tokyo. Found these videos at Japanprobe, so you can see what I’m talking about:
This one of the last official posters from Tokyo’s firefighters department.
I’m not worried anymore, because I know that Hello Kitty is protecting me 🙂
Here in Japan we are the last ones to be able to watch Hollywood movies, for example, just some days after we started having 300 in Japanese cinemas in the US the DVD version was released. Right now, Ocean’s 13 and Harry Potter are the main movies being promoted here. Last weekend Shibuya was full of Ocean’s 13 ads, there is even more noise than when the last Star Wars movie was released.
